Questions shops ask
Is there a free trial?
Yes. Full access is free for 7 days. Your card is asked when the trial starts and is not charged until day 8; cancel in Settings before then and you pay nothing. After the trial it is $79 a month until you cancel. One free trial per shop. Implementations has no trial, because our work on your ads and rebates starts on day one.
How do I pay?
By card, through Stripe's secure checkout. Plans are billed monthly. We never see or keep your card number.
Is there a contract? How do I cancel?
No contract. Cancel any time in Settings, under "Manage billing": your plan keeps running to the end of the month you paid for, and nothing more is charged.
What is Implementations?
The same full access every shop gets, plus we implement rebates, ads or both in your business for you, at 30% off our standard price. Video ads made for you come in three options: Starter, 3 videos a month, $767 instead of $1,097; Weekly, 5 videos a month, $1,187 instead of $1,697; Two a Week, 8 videos a month, $1,747 instead of $2,497 (only 2 spots). Rebate paperwork is $50 a month instead of $72. Pick what you want on the card. We take 15 shops, so each one gets the time it needs.
Why only 15 spots?
Ads and rebate paperwork take our own hours every month, so we take 15 shops. 12 can sign up here; 3 are held for shops we sign in person after a demo. When a spot opens, the next shop can take it; until then, contact us and we put you on the list.
How does rebate paperwork work?
One monthly price: $50 a month on Implementations (30% off $72), for up to 5 rebate packets a month. We prepare, check and track the paperwork; your customer signs and submits it. Send the install papers within 3 business days, and we take no packet with under 14 days left on its window. More than 5 installs a month? Contact us and we size it for you.
What is "ads made for you"?
Every month we make 15-second video ads for your shop with AI tools and send them to you ready to post on your own Facebook and Instagram. Pick one of three options: Starter (3 videos), Weekly (5 videos) or Two a Week (8 videos, only 2 spots). Unused ads do not carry over, and a change of option starts the next month. You approve each ad in writing before it goes out. Anything made with AI is labelled as AI-generated, and no ad shows a made-up customer or review. We don't run your ad spend: you choose whether to boost them, and no ad promises calls or jobs.
When do the ads arrive?
By the 1st of each month, or that month's ads are free. Two a Week comes in two drops, 4 videos by the 1st and 4 by the 15th; if a drop is late, those 4 videos are free. Send your logo, a few photos and a 10-minute brief by the 20th; if they come later, the date moves to 10 days after they arrive. Give your OK within 3 business days. Any ad you won't approve, we remake once, if you ask within 3 business days.
What does a custom build cost?
It depends on what you need. Tap "Contact me", tell us about your shop, and we figure out together what to build and what it costs before anything starts. At the standard price, video ads are $1,097 (Starter), $1,697 (Weekly) or $2,497 (Two a Week) a month, and rebate paperwork is $72 a month.
Which trades does it cover?
HVAC, electrical, plumbing, masonry, painting, roofing, concrete and general contractors, plus suppliers who sell to all of them. Every lead shows which trade is still missing from the record; painters and roofers are never named on a permit, so their leads are the builders to call. Roofers also get the age of every house's roof in the O'Hare ring.
Where do the jobs come from?
Chicago and Cook County public records: building permits, 811 dig tickets, business licenses, demolition permits and property sales. Every lead links to its source record, so you can check it yourself.